We hate pushy sales people as much as anyone else - BUT THERE IS ANOTHER WAY TO SELL!
We can teach you the four simple steps to building better relationships with your customers, converting more sales, and boosting repeat business.
You don't have to be a slick sales person to be good at selling - you just need the desire to HELP your customers get what they need.
One mistake many businesses make, is pinning all their hopes on "my next ad will bring 'em all in". The truth is, an increase in enquiry is only a small part in the equation of increasing sales and profitability. If you have an increase in enquiry, it does not necessarily mean you are going to have more sales. Your ability to sell is directly correlated to your success, so it pays to invest the time in the development of strong selling strategies that you and your team can easily follow.
It doesn't matter whether you are selling big-ticket items or small, once taught our easy to understand and apply sales process, you will quickly learn that every sale goes through these same for simple steps:
Are you (or your team) making these common mistakes when selling?
1. Failing to establish the appropriate level of trust at the beginning of your sales process.
2. Failing to ask for the sale (New Zealanders are particularly poor at asking customers to buy).
3. Getting the steps of your sales approach in the wrong order!
4. Failing to find out what your customers really need and then not linking products/srvices back to your customers REAL needs!
Stop Being an ORDER TAKER and learn the art of SELLING!
One of the hardest things to change as a sales person is switching from "quoting mode" to "helping mode". You see there is a major difference between order taking selling.
An ORDER TAKER is going to find out what they need to quote for - in this scenario the cheapest quote will normally win.
SELLING in the other hand, involves understanding what is going to work best for the customer and then presenting that solution, In order to understand what is best for the customer, we need to ask them questions which helps us ( the sales person) and them (the customer) to figure out what os likely to be important to them.
The MORE QUESTIONS we ask, the clearer the picture becomes.
The clearer the picture becomes, the MORE LIKELY it is that we will present them an offer that they want and feel the need to buy.